Leading B2B SaaS company serving the fitness, wellness, and beauty industry with 65,000 customers worldwide.
Outcomes of our work
No longer price guessing
Importance of Accurate Data
The biggest ‘aha’ we uncovered was how weak our data was. We had a sea of data, but it was all the wrong data. It wasn’t informing how we should grow. Pricing I/O helped change all that.
Data Defined Product Roadmap
We tracked the data that mattered for pricing. This data we are tracking for customers has now shaped our product roadmap as well.
"I highly recommend Pricing I/O and will hire again."
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